tech giants

This is how Apple, Google, Tesla and Co. earn their money.

Like clockwork, the tech giants are announcing billions in profits quarter after quarter. But with which products and services do they earn their money? These graphics...
chatGPT

ChatGPT : “The tool reveals what is going wrong in science”

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In addition to the risks, Robert Lepenies, President of the Karlshochschule International University in Karlsruhe, sees the opportunities of the new voice AI ChatGPT...
Helical IT Solutions

Helical IT Solutions Adds New Capabilities To Its Popular BI product

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Helical IT Solutions is making major changes in its game-changing Business Intelligence (BI) product Helical Insight’s version 5.0. So far the new version has already...
Microsoft

Microsoft is said to be planning to take over Netflix.

Reuters reports that Microsoft and CEO Satya Nadella plan to buy Netflix for a total of $190 billion. The news agency explains: With a market value of...
abusive AI generated content

Combating abusive AI-generated content: a comprehensive approach.

Combating abusive AI-generated content requires a multifaceted and comprehensive approach that involves technological, regulatory, and community-driven strategies. Here’s a detailed roadmap to effectively tackle...
iStock Trend report: visual trends in marketing in 2023

These are the visual trends in marketing in 2023

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This year's Christmas campaigns already show that a new tonality is finding its way into advertising. In the face of multiple crises, wars, and inflation,...
Marketing Automation

Marketing Automation – the control center of marketers.

Systems with the help of which marketing is largely automated are now as natural in most large companies as the espresso machine in the...
Philipp Schröder and Jannik Schall

Growth through acquisitions: This is the strategy the 1komma5° founders are relying on.

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Founder Philipp Schröder wants to generate billions in sales with 1komma5°. To do this, the start-up is buying dozens of companies – and must...
metaverse

Why the Metaverse pays off as a marketing channel?

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Virtual showrooms, 3D products, and interactive customer advice: The Metaversum opens up completely new potential - not only for dealers but also for the...