B2B marketing

B2B Marketing & Sales 2022 – Adaptability as a decisive advantage

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The lockdown has presented new challenges to well-established sales and marketing structures in the B2B sector. A study by the Ruhr University Bochum has addressed...
Sunil Sharma, Chief Delivery Officer at Hoonartek

Hoonartek appoints Sunil Sharma as the Chief Delivery Officer.

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Hoonartek, a global provider of data, digital, and AI solutions, today announced the appointment of Sunil Sharma as Chief Delivery Officer (CDO). Sunil will...
AI and copyright

How to use ChatGPT & Co legally?

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Artificial intelligence creates marketing texts, advertising images, and video films. But are companies allowed to use these creations as they are? When does copyright...
Vinod Pahlawat, Chief Growth Officer at CMS IT Services

Business Growth and Expansion: Unique Opportunities & Challenges in The Indian Scenario.

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India, is the land of more than 1.4 bn people. It is indeed the most populous democracy. About 47% of this number is under...
Chatbot for company website

Does your company need its own chatbot? Here’s how to find out?

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A chatbot on the company website relieves the customer service team. But is it worth it for your company? An overview of types of...