Marketing Trend Monitor 2025: An important advertising channel is losing its importance.
Artificial intelligence is changing our search habits—marketers are already preparing for this. Search advertising, i.e., ads in search engines, are becoming less important, and...
Deception as a trend: This new form of advertising confuses social media users.
Fake out-of-home advertising blurs the lines between reality and fiction. How does the trend work and what challenges does it bring with it?
A social...
Your Instagram Year in Review: How to Turn 2024 into an Epic Story?
Instagram is starting the new year with a real highlight: the customizable recap feature. Your best moments from 2024 are summarized in dynamic collages...
These three trend topics did not make it into the top technologies for 2025.
In January, the US edition of MIT Technology Review will select the most groundbreaking technologies of the new year. These three topics will not...
Perplexity raises $500 million.
The AI search engine Perplexity, led by CEO Aravind Srinivas, has raised $500 million in a new round of financing, tripling its valuation to...
Mom, boss and everyday heroine: 5 tips on how to manage the balancing act...
Mother and boss: Can a mompreneur do both? Since my wife became a mother, her life has changed radically. In addition to deadlines and...
Forecast for 2025: The 7 Key Strategies in Recruiting.
The world of work will continue to evolve in the coming year. This means new challenges for recruiting - but also new opportunities. Based...
Salary negotiations: A taboo subject that still poses many hurdles.
Salary negotiations are an essential part of every job interview, but many people are afraid to express their ideas. Why does money remain a...
Last chance 2024: Without data, candidate experience and social recruiting you will lose the...
We are already in the last quarter of 2024, and it is time for an initial recruiting assessment. The world of work has changed...
Why do companies ignore the truth behind layoffs?
Have you ever wondered why companies rarely ask the real reasons behind terminations? I do - and to be honest, it never ceases to...