AI in Corporate Communications.
Open-mindedness is one of the most important features for corporate communications staff. Yet many of them are very skeptical about new
Read more
Artificial Intelligence
Marketing 2019: AI only on every fourth on the agenda.
Companies focus primarily on content marketing and marketing automation. This is the conclusion of the new “Digital Marketing Trends 2019” study.
Read more
Artificial Intelligence: A billion chance that retailers miss.
Artificial intelligence is increasingly used by retailers, but many options are still ignored by retailers, according to a recent study
Read more
IBM Acquires Red Hat.
IBM announced to acquired Red Hat in a deal valued at $34B USD. The deal has already been approved by both
Read more
The potential of language assistants in B2B.
How Google Assistant, Alexa and Co. are used in their own home, has long been known. Your benefit in B2B unthinkable? Not
Read more
AI redefining Programmatic Ad Experience.
AI: What is it really beyond a big buzzword? Is it machine learning? Is it just hype? Let’s take a deeper
Read more
CEOs Vs CMOs: Perceptions of Marketing.
In a recent study by Marketo, ADMA and Which-50 into how chief marketing officers (CMOs) view their world in 2025,
Read more
CMOs -The Next Generation CEOs.
CMOs haven’t had it this good for some time. As Jack Trout observed the average tenure of a CMO stood at less
Read more
Fighting MALARIA with Technology.
Introduction Malaria is a disease caused by protozoa and transmitted by a mosquito. Estimates suggest it is the cause of
Read more
The Knowledge Leak-Why we need AI asap?
HOW LONG & HOW MUCH KNOWLEDGE IT TAKE YOU TO BE GOOD AT YOUR JOB? HOW LONG DID IT TAKE
Read more