Suzuki unveils its first electric car – this is what it looks like.
The Suzuki Vitara has been one of Suzuki's best-known models since the late 1980s. It is therefore not surprising that the Japanese are using...
Does your company need its own chatbot? Here’s how to find out?
A chatbot on the company website relieves the customer service team. But is it worth it for your company? An overview of types of...
4 Steps to LinkedIn Success.
LinkedIn is the most used platform for corporate influencing. What is important for corporate influencers on LinkedIn. Plus: successful examples – to copy.
Why should...
Using employees as brand ambassadors – here’s how?
Corporate influencers are just a marketing strategy for large corporations? Not at all! Employees as brand ambassadors have huge potential for all companies. This...
Marketing trends of 2024.
Predicting marketing trends for a specific future year like 2024 involves some speculation, but based on current trajectories and emerging technologies, here are several...
Linkedin Strategy for D2C Lifestyle Brands.
Developing a LinkedIn strategy for direct-to-consumer (D2C) lifestyle brands involves leveraging the platform's professional network to connect with your target audience, build brand awareness,...
Navigating the Future: 5 Key Sales Trends to Watch in 2024.
As we look ahead to the new year, the landscape of sales is poised for transformative shifts that will redefine the way businesses approach...
The Future of E-Commerce: Six Retail Trends and Predictions.
The global ecommerce market is expected to reach €6.17 trillion in 2023. By 2025, around 23 percent of all retail sales will come from online...
Conversational Commerce: addressing customers in a personalized way.
Conversational commerce is transforming the e-commerce industry. Chatbots and other forms of artificial intelligence (AI) are used to interact with customers and help them make...
CRM meets email marketing
Data - or rather structured data - is essential for the success of a company. An important step in the right direction is therefore to...