Marketing Trend Monitor 2025: An important advertising channel is losing its importance.
Artificial intelligence is changing our search habits—marketers are already preparing for this. Search advertising, i.e., ads in search engines, are becoming less important, and...
Mom, boss and everyday heroine: 5 tips on how to manage the balancing act...
Mother and boss: Can a mompreneur do both? Since my wife became a mother, her life has changed radically. In addition to deadlines and...
Forecast for 2025: The 7 Key Strategies in Recruiting.
The world of work will continue to evolve in the coming year. This means new challenges for recruiting - but also new opportunities. Based...
Salary negotiations: A taboo subject that still poses many hurdles.
Salary negotiations are an essential part of every job interview, but many people are afraid to express their ideas. Why does money remain a...
Last chance 2024: Without data, candidate experience and social recruiting you will lose the...
We are already in the last quarter of 2024, and it is time for an initial recruiting assessment. The world of work has changed...
Why do companies ignore the truth behind layoffs?
Have you ever wondered why companies rarely ask the real reasons behind terminations? I do - and to be honest, it never ceases to...
Why does Donald Trump’s boss strategy work? The devil carries – charisma!
Shortly before the US election, it is worth taking a look at leaders like Donald Trump. Why do people accept his lies? Why do...
Empathic leadership and the dark side of empathy – when does the fun stop?
Studies and surveys have shown that empathic leadership not only promotes a more efficient working environment, but also significantly increases employee satisfaction and loyalty....
Empathic leadership – what it can achieve and why it is not a cause...
It is not just our society that is changing. The world of work in particular is facing new circumstances and challenges: pandemics, climate change,...
Curiosity: Why Companies Die Without It?
A completely underestimated quality: curiosity. It is rarely consciously taken into account or even encouraged in companies. Yet it is one of the most...